Behavioral Change for Natural Resource Management

Challenges in natural resource management like deforestation, water pollution, poor waste management or overgrazing aren’t just technical problems. They’re also behavioral.

Our mission

To effectively respond to these behavioral challenges, ReNOKA, an integrated catchment movement in Lesotho and Busara, an international behavioral science research and advisory firm, collaborated to strengthen the capacity of specific government and private sector actors working in natural resource management in Lesotho. The training aims to provide stakeholders with the skills, tools and knowledge from behavioral science to design engaging and effective behavior change communication interventions that promote sustainable use, conservation, and community stewardship of natural resources.

Who is it for?

This behavior change training is designed for:

  • CSOs and NGOs working on climate, land, water, or forestry issues
  • Government and policy staff
  • Researchers, program designers, and evaluators
  • Community leaders and practitioners

No prior knowledge of behavioral science, intervention design or research is required.

Module 1

Module 1:
Understand

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Module 2

Module II:
Design

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Module 3
Module III:
Test

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What you’ll gain

The learning materials and other learning resources have been curated to support users to:

Behavioral Insights

Behavioral insights

Understand how behavioral barriers impact conservation outcomes.

Intervention Design

Intervention design

Develop skills to design and test behaviorally-informed communication interventions to influence behavior change.
Real Case Studies

Real case studies

Access case studies and tools to apply behavioral insights in real-world environmental challenges.

Training testimonials

I learnt that there is a lot we can do in terms of reaching our audience. We were falling short but I think with this knowledge on behavior change communication we are ready to do better.”

– Ministry of Information, Communications, Science, Technology and Innovation, Office of Public Relations

The actual interviews to test the messages we developed in training played a vital role in enhancing my understanding of the concept.”

– Ministry of Environment and Forestry, Department of Range Management

I learned that understanding why people behave the way they are currently is very important in designing programs that are engaging, relevant and sustainable.”

– Rural Self-Help Development Association

I learned that when creating message it must be engaging and specific to the people and the problem you are addressing.”

– Ministry of Environment and Forestry, Office of Communications

The Facilitators are very knowledgeable. They’re on point and considerate of every aspect of what training participants need.”

– Ministry of Environment and Forestry, Office of Communications

Reports

Explore our latest research and toolkits to understand the science of behaviour change.